strategic consultant to:  

~ serial CEOs & CTOs in software, Internet, technology & digital media
~ experienced consultants in all fields to maximize their practices

I’ve been thinking of all those pithy sayings about living our lives, like the Chinese “May you live in interesting times” and “Be careful what you wish for…”

And I have found my new message.

So, I am only about 50 pages into the nearly 600 pages of Isaacson’s biography of Steve Jobs, and I have already found my favorite part – that new message.

Mind, I have been in the technology business nearly as long as Steve Jobs, although not as long as Atari-founder Nolan Bushnell, with whom I worked some many years later, after Atari.

But there were Nolan’s words for me to live by, on page 44 of the book, revealing the simplicity of his approach to technology and design: the instructions for Atari’s Star Trek game:

1.  Insert quarter.    2. Avoid Klingons.