Early in my career as a consultant, a prospect said, “Yes, yes, I understand you offer strategy, but do you do anything?” I immediately changed my tag line to active verbs and clear deliverables, all the while offering “strategy.” A colleague of mine has agreed to...
You know, now is a great time to make a big splash. Bad economies that run everyone down need a spark of light and you can be it. Is everyone around you bummed out? Move on out into a new energy and shine. All entrepreneurs know they must continuously market and...
The current economy’s recovery is looking seriously “jobless.” This is leading professionals to consider creating a consulting practice while they stay on the job-hunt. Some even plan to keep some consulting on the side once they are employed. There is no job security...
I evolved a new pricing model this year to handle my clients’ concerns about cash control and the troublesome economy: all you can eat consulting. This is a variation on value pricing: a defined set of offerings of expertise on a fixed-price retainer, committed for a...
[Y]ou are going to have to figure out what it means to be a human being on earth at a time when every living system is declining, and the rate of decline is accelerating. Kind of a mind-boggling situation… but not one peer-reviewed paper published in the last...
